We all love CPA, don't we? We want to keep in touch with family, check up on old high school friends or even network for business purposes. The best use of CPA for a company is to reach out to customers and those who might turn into customers as well. This article shows you how it's done.
By using the Power Editor, you can get your marketing post into mobile user's news feed, the best way to reach those who aren't using a traditional computer to access CPA. In fact, there are also "Desktop News Feeds" which go to those on computers as well, so you can target both.
Never argue with a member of your fan base. There may be some people that do not like your product and they might say negative things. Keep your cool in this type of situation. The way you handle it will give people a good idea of what it is like to do business with you.
Try sending updates. CPA Page Administrators can send messages to every person that "Likes" their page. When you have something valuable on your CPA business page that your fans should know about, you can send them an update so that they're aware of it. Be prudent with how often you do this by only sending updates to fans when it's really important.
Do not leave any sections of your CPA page blank if you are looking to market your business. Many people neglect to put all of their info and this can cost a lot in the long run. If people cannot find the information they need on your business, they may look for somewhere else to get what they need.
When using CPA to promote your business, use photos to convey messages. Photos are a great way to showcase what you have to offer. They also allow you to write in descriptions and additional information that your users will find helpful or interesting. Don't neglect to describe your photos, you will be missing out on key SEO and search capabilities.
Never, ever, EVER pay for CPA fans! CPA can tell if your fans are engaged in your page or not, and the more fans you have who don't check out your page, the worse your EdgeRank will be. You want fans who really are interested in your products, so let them come naturally.
CPA allows you to have both a profile picture and a cover picture. Make sure that both page of these have something to do with your business. In addition, do not make the pictures too complex or flashy. You want them to be easily identifiable to your target market. If they are not, someone could be confused about what your page is really about.
There is nothing wrong with posting links to content on your website from CPA. People think that CPA fans want to stay on CPA all day - this is a myth. In fact, they're quite happy to visit your site as long as you offer them something of interest, so give it a try.
Now that you've read through the advice that was in the article above you should have no trouble coming up with a CPA marketing plan. Just take your time and be sure that you follow the above advice carefully so that you don't make too many mistakes. You'll be glad you did when your marketing message reaches more people than it ever has before!